Friday, July 15, 2016
Ghostbusters Spooks Up $3.4 Million At Thursday Night Screenings
In terms of comedies, Ghostbusters more than doubled the $1.5 million generated by Thursday night showings of Paul Feig's last movie, Spy and was up 85% over the $1.85 million Thursday night gross of Central Intelligence and was also up 90% over the Thursday night gross of Trainwreck. Judging by the size of its $3.4 million haul last night, it looks like Ghostbusters will likely play more like a summer blockbuster throughout the weekend. Honestly though, even just narrowing it down to summer blockbusters, the title I mentioned above are so all over the map in terms of how they played out over the weekend it's very likely Ghostbusters will chart its own box office course (whether or not that'll result in box office success is hard to say). We shall find out soon enough where the film will fall on its opening weekend and whether or not Sony/Columbia has gotten this franchise back on track at the box office.